Naoto Fukasawa Design

Elements of Life 生活分子系列 TAOBAO Choice, ALIBABA

December 3rd, 2018
“Elements of Life”, designed by Naoto Fukasawa, was launched and released onto the market by Taobao Xinxuan, operated by China’s Alibaba Group Holding Ltd., on December 3, 2018 at the International Design Museum of China (designed by Alvaro Siza, located in Hangzhou, Zhejiang Province). This symbolic design was created using only square and round elements; rather than creating an impact on the user’s life, the products are inevitable elements that become one with their environment.